learn why underlash placement creates the most natural, undetectable finish - and why it’s the best method for hooded eyes, sensitive eyes and mature lids.

placement decides everything

you can have the most natural lash in the world - but if you place it in the wrong position, it will look fake.

overlash (on top of the lash line) lifts the lash away from the eye, creating a visible shelf.

underlash placement hugs the waterline. it follows the natural angle of your lashes. it moves with your eyelid.

and the difference is huge.

why underlash looks more natural

underlash placement:

• hides the band completely

• blends seamlessly with your natural lashes

• eliminates the “strip lash shadow”

• creates a soft, lifted look

• mimics the way real lashes grow

this is why chook lashes are intentionally designed for underlash application - it’s the only way to achieve an undetectable, real-lash finish.

hooded-eye and mature-eye friendly

overlash strips sit on top of the lid fold, taking up valuable lid real estate.
this makes hooded and mature eyes look heavier.

underlash placement frees up the lid, giving you:

• more visible lid space

• a lighter, more open look

• a subtle lift without overwhelming the eye

this is exactly why underlash is considered the best method for hooded eyes and mature lids.

comfort you can feel

many people assume underlashes feel strange - but it’s actually the opposite.

when lashes sit under the lash line:

• there’s no poking

• no heaviness

• no irritation

• no lifting at the corners

it’s soft. weightless. easy to use.
and it stays on for 5+ days.

experience the difference - discover chook’s underlash-designed styles, made for hooded eyes, mature eyes and everyday wear.